
Kala – specialty coffee,
visual identity
The Kala logo presents a refined and contemporary visual identity for a specialty coffee brand in Omiš, Croatia. The wordmark features a custom typeface with elegant, artistic flourishes, blending classic and modern design sensibilities. Curved strokes and subtle detailing in the letters add a sense of handcrafted quality, suggesting care and sophistication—an ideal match for a high-end coffee experience.
Balanced with clean, minimalist typography for the tagline “SPECIALTY COFFEE”, the overall composition communicates clarity and professionalism. The use of a neutral background paired with bold black lettering reinforces a timeless, premium aesthetic.
Overall, the logo’s simplicity and distinctive letterforms create a memorable and luxurious brand presence that aligns with the refined taste and craftsmanship associated with specialty coffee.
Client:
Kala
Press:
Journal.hr
Year:
2025






















